Mipmed is a brand that is dedicated to your health and well-being. He works alongside professionals, parents, grandchildren and grandparents, selecting quality brands and the best products, in order to guarantee their total satisfaction.
- The private label arises from the need to create high quality products at competitive prices.
- At this moment Mipmed has a strong presence in Sports and Physiotherapy with 3 own brand products such as Kinésio, Tapes and Coesivas.
- It also has a strong focus on Childcare with 3 high quality hygiene products such as moisturizing cream, shower gel and shampoo.
- In addition, it has also developed 2 high quality first aid kits that have a very competitive price.
Sun Magazine interview:
Created in 2015, MipMed has been dedicated, since its inception, to your health and well-being. A brand of health products that works side by side with professionals and customers, selecting quality brands and the best products, in order to guarantee your total satisfaction. Miguel Portela, Pedro Fonseca and Ricardo Moreira, guarantee that support for people and the health of customers is one of the main commitments adopted by the Portuguese brand.
MipMed is a nationally and internationally renowned brand of health products. The knowledge and experience in the markets, the competence of human resources and the strong culture of partnership are just some of the values ??that make MipMed a reference. Tell us a little about this project and how you gained your positioning in the national and international market.
MipMed was born within a group of friends with very strong connections to the health area, transposing to itself the strong ethics and integrity that are the DNA of those who seek to honor their vocation in such an important area. Still deriving from this vocation, the support to the customer, to the people, to the health of our customers is a commitment that we have adopted since the beginning. Another pillar that allowed us to overcome barriers and conquer space was the constant investment in new technologies for the sector. Only in this way was it possible to maintain the cost-benefit ratio that characterizes us.
MipMed has a wide range of products for the health sector, namely in the areas of medicine, physiotherapy, pediatrics, among others. Currently, what are the main products and expanding markets at MipMed?
At the moment, we are especially focused on supporting health professionals and the general population in the fight against the pandemic. In addition, we have already started the entire process to support the recovery of the activity of our professional customers, seeking to fill gaps in the supply of quality products at an extremely competitive price. Within all the offer we offer, we are currently very committed to family and pediatric health care, as well as physiotherapy.
Focused on achieving its commitment to quality, MipMed bets on a selection of suppliers and partners capable of easily satisfying the needs of its customers. Choosing the best suppliers and partners is essential and one of MipMed's greatest allies?
Certainly yes, and it is undoubtedly one of the main pillars of the value offer that our customers have available on a daily basis. We seek, whenever possible, to bet on national products, namely by supporting national production, which has shown exceptional results in terms of quality and acceptance. Natural and ecological products are another guideline that we have followed in creating good sustainability practices in health. Another offer we make to our customers involves development products and our own brand to fill some gaps in terms of offer within the cost-benefit ratio that we intend to offer.
With a path based on values ??such as competence, transparency, professionalism and quality, MipMed has been conquering a prominent position in the markets where it operates. Which values ??will continue to be part of the brand's DNA and what can we expect from MipMed in the medium/long term?
Undoubtedly, our main values ??are the ones you mentioned and we are very proud of this attitude, both in the way we conduct our practices internally in the company, but also at an individual level. We are currently developing a new version of the site based on the feedback we have received from our customers, in order to provide them with an even simpler and more pleasant experience. Daily, we seek to launch new products that meet the expressed needs of our customers, with the quality and price that characterize us.